Order ID259841
Order NameShopify_Merchant_Growth_Push_CTV_+_Progr
Order TypeSelf-Service
Date Range04/17/2026 - 06/12/2026
Billing AccountShopify – Growth Marketing
Bill TypePlatform
Billing TermsNet 15
Billing Period SchemeCalendar Month
Billing Emailsm.johnson@shopify.com
External PO Ref.-
Net CostUSD 765,000.00
Gross CostUSD 850,000.00
Order OwnerRalph Wiggum
Primary SalespersonMartin Prince
Account ManagerEdna Krabappel
Sales ChannelSelf-Service
Review StatusPending
Lock StatusUnlocked
Order CurrencyUSD
Net Invoice AmountUSD $765,000.00
Remaining Invoice Units11,584,286
Remaining Invoice AmountUSD $405,450.00
Cumulative Invoice UnitsPrior to this period-
Cumulative Invoice Units10,272,857
Cumulative Net Invoice AmountUSD $359,550.00
Cumulative Net Invoice AmountPrior to this period-
Line ID
Line Name
Start Date
End Date
Line Type
Order
Package
Parent ID
Parent Name
Product
Can Invoice?
Primary Sys.
3P Sys.
Cost Method
Qty
Inv. Units
Cum. Inv. Units
Rem. Inv. Units
Suggested Units
Unit Terms
Primary Perf.
Cum. Primary Perf.
3P Perf.
Cum. 3P Perf.
Unit Cost Before Disc.
Gross Unit Cost
Agency Disc.
Total Disc. %
Net Unit Cost
Gross Cost
Net Cost
Gross Inv. Amt.
Inv. Amt. Before Disc.
Net Inv. Amt.
Cum. Net Inv. Amt.
Rem. Inv. Amt.
Suggested Amt.
Amt. Terms
Added Value
Makegood
Rollovers
259841-001
Shopify Merchant Growth Push – CTV + Progr…
11/18/25
02/07/26
Standard
Shopify Merchant Growth Push
Shopify Merchant Growth Push – Cross-Platform Reach Pkg
259841
Shopify Merchant Growth Push (umbrella)
Freeform Streaming Pre-Roll
Yes
FreeWheel
Nielsen DAR
CPM
1,898,000
1,785,000
3,416,400
0
-
Based on delivery pacing
1,818,300
3,405,400
1,853,218
3,293,663
$22.78
$22.78
3.05%
9.73%
$20.56
$43,236.44
$39,022.88
$40,662.30
$40,662.30
$36,699.60
$70,241.18
$0.00
-
Aligned to delivery pacing
Audio companion bonus units
259841-002
Shopify Merchant Growth Push – CTV + Progr…
11/18/25
02/07/26
Standard
Shopify Merchant Growth Push
Shopify Merchant Growth Push – Premium Video Pkg
259841
Shopify Merchant Growth Push (umbrella)
Hulu CTV Homepage Masthead
Yes
Hulu Ad Manager
Comscore
CPM
2,108,000
1,683,000
1,804,000
304,000
130,000
Based on billing schedule
1,653,400
1,832,600
1,692,628
1,854,239
$21.90
$21.90
2.40%
13.73%
$18.89
$46,165.20
$39,820.12
$36,857.70
$36,857.70
$31,791.87
$34,077.56
$5,742.56
$3,627.08
Locked to billing calendar
Pacing-aligned overdelivery
Awaiting traffic confirmation
259841-003
Shopify Merchant Growth Push – CTV + Progr…
12/01/25
03/31/26
Standard
Shopify Merchant Growth Push
Disney+ Interstitial 30s
Pending Validation
DCM
VideoAmp
CPM
2,405,750
2,193,000
2,395,000
10,750
5,000
Based on prorated allocation
2,272,500
2,399,300
2,271,014
2,411,657
$39.77
$39.77
2.50%
18.53%
$32.40
$95,676.68
$77,946.30
$87,215.61
$87,215.61
$71,053.20
$77,598.00
$348.30
$259.33
Prorated to period end
Q-end bonus inventory drop
Rolled — agency reconciliation
259841-004
Shopify Merchant Growth Push – CTV + Progr…
12/15/25
02/14/26
Standard
Shopify Merchant Growth Push
Shopify Merchant Growth Push – Disney Streaming Pkg
259841
Shopify Merchant Growth Push (umbrella)
ESPN Live Pre-Roll 15s
Yes
Innovid
DoubleVerify
CPM
910,250
794,000
1,638,450
0
-
Manual adjustment recommended
794,300
1,637,150
804,189
1,579,719
$41.81
$41.81
0.25%
6.60%
$39.05
$38,057.55
$35,545.26
$33,197.14
$33,197.14
$31,005.70
$63,981.47
$0.00
-
Pending finance approval
VOD cross-platform bonus
Posted — finance approved
Carried — credit memo issued
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