Order ID264118
Order NameTarget_Holiday_Streaming_Push_Hulu_+_CTV
Order TypeDirect IO
Date Range03/17/2026 - 06/14/2026
Billing AccountTarget Corporation – National Media
Bill TypeAdvertiser
Billing TermsNet 30
Billing Period SchemeCalendar Month
Billing Emailsm.johnson@target.com
External PO Ref.-
Net CostUSD 4,416,000.00
Gross CostUSD 5,195,294.12
Order OwnerRalph Wiggum
Primary SalespersonMartin Prince
Account ManagerEdna Krabappel
Sales ChannelDirect Sales
Review StatusPending
Lock StatusUnlocked
Order CurrencyUSD
Net Invoice AmountUSD $1,472,000.00
Remaining Invoice Units60,218,182
Remaining Invoice AmountUSD $2,649,600.00
Cumulative Invoice UnitsPrior to this period-
Cumulative Invoice Units40,145,455
Cumulative Net Invoice AmountUSD $1,766,400.00
Cumulative Net Invoice AmountPrior to this period-
Line ID
Line Name
Start Date
End Date
Line Type
Order
Package
Parent ID
Parent Name
Product
Can Invoice?
Primary Sys.
3P Sys.
Cost Method
Qty
Inv. Units
Cum. Inv. Units
Rem. Inv. Units
Suggested Units
Unit Terms
Primary Perf.
Cum. Primary Perf.
3P Perf.
Cum. 3P Perf.
Unit Cost Before Disc.
Gross Unit Cost
Agency Disc.
Total Disc. %
Net Unit Cost
Gross Cost
Net Cost
Gross Inv. Amt.
Inv. Amt. Before Disc.
Net Inv. Amt.
Cum. Net Inv. Amt.
Rem. Inv. Amt.
Suggested Amt.
Amt. Terms
Added Value
Makegood
Rollovers
264118-001
Target Holiday Streaming Push – Hulu + CTV
12/01/25
02/28/26
Standard
Target Holiday Streaming Push
Target Holiday Streaming Push – Cross-Platform Reach Pkg
264118
Target Holiday Streaming Push (umbrella)
Hulu CTV Homepage Masthead
Yes
FreeWheel
Nielsen DAR
CPM
1,586,000
1,478,000
2,691,000
0
-
Based on delivery pacing
1,530,500
2,736,300
1,530,455
2,761,703
$24.52
$24.52
6.35%
20.53%
$19.49
$38,888.72
$30,911.14
$36,240.56
$36,240.56
$28,806.22
$52,447.59
$0.00
-
Aligned to delivery pacing
Hulu CTV bonus rotation
Scheduled — Q3 flight
Rolled — pending IO amendment
264118-002
Target Holiday Streaming Push – Hulu + CTV
11/01/25
03/07/26
Standard
Target Holiday Streaming Push
Target Holiday Streaming Push – Premium Video Pkg
264118
Target Holiday Streaming Push (umbrella)
Disney+ Interstitial 30s
Yes
Hulu Ad Manager
Comscore
CPM
539,000
483,000
1,033,000
0
-
Based on billing schedule
474,000
1,029,300
481,657
1,054,519
$17.11
$17.11
5.55%
11.87%
$15.08
$9,222.29
$8,128.12
$8,264.13
$8,264.13
$7,283.64
$15,577.64
$0.00
-
Locked to billing calendar
Carryover — Disney+ Hotstar pod
264118-003
Target Holiday Streaming Push – Hulu + CTV
11/05/25
04/15/26
Standard
Target Holiday Streaming Push
ESPN Live Pre-Roll 15s
Yes
DCM
VideoAmp
CPM
1,616,750
1,297,000
2,143,000
0
-
Based on prorated allocation
1,342,400
2,119,200
1,353,438
2,111,588
$42.38
$42.38
4.30%
13.73%
$36.56
$68,517.87
$59,108.38
$54,966.86
$54,966.86
$47,418.32
$78,348.08
$0.00
-
Prorated to period end
Inventory shortfall — covered
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