Order ID267234
Order NameStarbucks_Pumpkin_Spice_Hulu_Fall_Q3_202
Order TypeProgrammatic Guaranteed
Date Range03/08/2026 - 06/19/2026
Billing AccountStarbucks Corporation – Brand Media
Bill TypePlatform
Billing TermsNet 30
Billing Period SchemeCalendar Month
Billing Emailsr.patel@starbucks.com
External PO Ref.-
Net CostUSD 1,453,600.00
Gross CostUSD 1,670,804.60
Order OwnerJimbo Jones
Primary SalespersonWendell Borton
Account ManagerAgnes Skinner
Sales ChannelProgrammatic
Review StatusPending
Lock StatusUnlocked
Order CurrencyUSD
Net Invoice AmountUSD $1,453,600.00
Remaining Invoice Units13,566,933
Remaining Invoice AmountUSD $407,008.00
Cumulative Invoice UnitsPrior to this period-
Cumulative Invoice Units34,886,400
Cumulative Net Invoice AmountUSD $1,046,592.00
Cumulative Net Invoice AmountPrior to this period-
Line ID
Line Name
Start Date
End Date
Line Type
Order
Package
Parent ID
Parent Name
Product
Can Invoice?
Primary Sys.
3P Sys.
Cost Method
Qty
Inv. Units
Cum. Inv. Units
Rem. Inv. Units
Suggested Units
Unit Terms
Primary Perf.
Cum. Primary Perf.
3P Perf.
Cum. 3P Perf.
Unit Cost Before Disc.
Gross Unit Cost
Agency Disc.
Total Disc. %
Net Unit Cost
Gross Cost
Net Cost
Gross Inv. Amt.
Inv. Amt. Before Disc.
Net Inv. Amt.
Cum. Net Inv. Amt.
Rem. Inv. Amt.
Suggested Amt.
Amt. Terms
Added Value
Makegood
Rollovers
267234-001
Starbucks Pumpkin Spice – Hulu Fall Q3 2026
12/15/25
02/07/26
Standard
Starbucks Pumpkin Spice
Starbucks Pumpkin Spice – Cross-Platform Reach Pkg
267234
Starbucks Pumpkin Spice (umbrella)
Hulu CTV Homepage Masthead
Yes
FreeWheel
Nielsen DAR
CPM
694,250
451,000
786,000
0
-
Based on delivery pacing
443,800
802,300
433,900
791,323
$17.65
$17.65
5.90%
18.80%
$14.33
$12,253.51
$9,948.60
$7,960.15
$7,960.15
$6,462.83
$11,263.38
$0.00
-
Aligned to delivery pacing
Audio companion bonus units
Hotstar shortfall — covered
Carried — pending audit close
267234-002
Starbucks Pumpkin Spice – Hulu Fall Q3 2026
11/01/25
04/15/26
Standard
Starbucks Pumpkin Spice
Starbucks Pumpkin Spice – Premium Video Pkg
267234
Starbucks Pumpkin Spice (umbrella)
Disney+ Interstitial 30s
Yes
Hulu Ad Manager
Comscore
CPM
708,500
559,000
1,354,000
0
-
Based on billing schedule
549,000
1,367,200
543,883
1,328,750
$37.48
$37.48
5.35%
12.40%
$32.83
$26,554.58
$23,260.06
$20,951.32
$20,951.32
$18,351.97
$44,451.82
$0.00
-
Locked to billing calendar
Rolled — pacing adjustment
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