Order ID346892
Order NameLOreal_Beauty_Week_Takeover_ABC_Daytime_
Order TypeDirect IO
Date Range05/15/2026 - 06/22/2026
Billing AccountL'Oréal USA – Brand Advertising
Bill TypeAdvertiser
Billing TermsNet 30
Billing Period SchemeCalendar Month
Billing Emailss.chen@loreal.com
External PO Ref.-
Net CostUSD 1,914,000.00
Gross CostUSD 2,251,764.71
Order OwnerNelson Muntz
Primary SalespersonMilhouse Van Houten
Account ManagerLuann Van Houten
Sales ChannelDirect Sales
Review StatusPending
Lock StatusUnlocked
Order CurrencyUSD
Net Invoice AmountUSD $1,914,000.00
Remaining Invoice Units25,520,000
Remaining Invoice AmountUSD $765,600.00
Cumulative Invoice UnitsPrior to this period-
Cumulative Invoice Units38,280,000
Cumulative Net Invoice AmountUSD $1,148,400.00
Cumulative Net Invoice AmountPrior to this period-
Line ID
Line Name
Start Date
End Date
Line Type
Order
Package
Parent ID
Parent Name
Product
Can Invoice?
Primary Sys.
3P Sys.
Cost Method
Qty
Inv. Units
Cum. Inv. Units
Rem. Inv. Units
Suggested Units
Unit Terms
Primary Perf.
Cum. Primary Perf.
3P Perf.
Cum. 3P Perf.
Unit Cost Before Disc.
Gross Unit Cost
Agency Disc.
Total Disc. %
Net Unit Cost
Gross Cost
Net Cost
Gross Inv. Amt.
Inv. Amt. Before Disc.
Net Inv. Amt.
Cum. Net Inv. Amt.
Rem. Inv. Amt.
Suggested Amt.
Amt. Terms
Added Value
Makegood
Rollovers
346892-001
L'Oréal Beauty Week Takeover – ABC Daytime…
11/12/25
03/28/26
Standard
L'Oréal Beauty Week Takeover
L'Oréal Beauty Week Takeover – Cross-Platform Reach Pkg
346892
L'Oréal Beauty Week Takeover (umbrella)
Hulu Ad-Supported Mid-Roll
Yes
FreeWheel
Nielsen DAR
CPM
475,250
430,000
909,000
0
-
Based on delivery pacing
432,000
904,200
443,667
920,787
$26.98
$26.98
3.05%
11.07%
$23.99
$12,822.25
$11,401.25
$11,601.40
$11,601.40
$10,315.70
$21,806.91
$0.00
-
Aligned to delivery pacing
Tentpole spotlight placement
Approved — bonus inventory
Rolled 75K impressions from Jun
346892-002
L'Oréal Beauty Week Takeover – ABC Daytime…
12/01/25
03/15/26
Standard
L'Oréal Beauty Week Takeover
L'Oréal Beauty Week Takeover – Premium Video Pkg
346892
L'Oréal Beauty Week Takeover (umbrella)
FX on Hulu Binge Ad
Pending Validation
Hulu Ad Manager
Comscore
CPM
1,442,000
808,000
2,325,000
0
-
Based on billing schedule
827,100
2,317,000
835,227
2,257,273
$19.48
$19.48
3.80%
5.60%
$18.39
$28,090.16
$26,518.38
$15,739.84
$15,739.84
$14,859.12
$42,756.75
$0.00
-
Locked to billing calendar
Co-branded social extension
346892-003
L'Oréal Beauty Week Takeover – ABC Daytime…
11/12/25
02/14/26
Standard
L'Oréal Beauty Week Takeover
National Geographic CTV
Yes
DCM
VideoAmp
CPM
962,750
937,000
1,296,000
0
-
Based on prorated allocation
926,100
1,290,700
908,307
1,306,860
$16.29
$16.29
2.50%
9.13%
$14.80
$15,683.20
$14,248.70
$15,263.73
$15,263.73
$13,867.60
$19,180.80
$0.00
-
Prorated to period end
Hulu CTV bonus rotation
Scheduled — Q3 flight
346892-004
L'Oréal Beauty Week Takeover – ABC Daytime…
11/01/25
04/15/26
Standard
L'Oréal Beauty Week Takeover
L'Oréal Beauty Week Takeover – Disney Streaming Pkg
346892
L'Oréal Beauty Week Takeover (umbrella)
Freeform Streaming Pre-Roll
Pending Validation
Innovid
DoubleVerify
CPM
1,226,750
900,000
986,000
240,750
216,000
Manual adjustment recommended
914,900
990,100
896,489
1,003,116
$19.33
$19.33
2.00%
21.07%
$15.26
$23,713.08
$18,720.20
$17,397.00
$17,397.00
$13,734.00
$15,046.36
$3,673.84
$3,216.70
Pending finance approval
Reissued via MagniteAd Manager
Carryover — Disney+ Hotstar pod
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